Educational rubbish

I cleared out our mailbox earlier, and as usual, there was a good half a tree trunk of junk mail in there. The usual stuff. All of which went straight into the bin. The recycling bin that is.

If it’s not broken, don’t fix it

Why is it that some companies just can’t help themselves. First they give you too much choice, flooding your brain impossible decisions. Then they fiddle around with something that already works perfectly fine – and has done for many, many years.

An email from President Obama

This morning, as I do every morning, I sat at my desk, opened my email and waited to see what tripe flowed into my inbox….But this morning threw up something a little bit unexpected. An email from the most powerful man on the planet – President Barack Obama himself.

Damn that fairy

Everyone knows that asking a mother what sort of diet their child has is paramount to calling them hopeless, useless and completely irresponsible….

McDonald’s Saves the Day

Australia, a country renowned for it’s love of sports and outdoor lifestyle has just been named the ‘Fattest Nation in the World’. Oh what a proud moment in history that is, let’s bring out a double cheese burger and chuck it on the barbie to celebrate…
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Choice isn’t always a good thing

It is an accepted fact these days that our everyday decisions are now dictated to and in many ways controlled by marketing companies and the hypnotic hold they seem to have over us…

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Zoom Zoom Zoom

You could be forgiven for thinking that buying a car is a simple 3 step process – you choose your make and model, you get offered a fabulous deal and you drive away – with free floor mats, a tank of fuel and a hamper of unedible food. Sadly this is not so. It’s not even close… (click header to read the rest)

Ho Ho Ho

Christmas came early to sunny Perth today. Well when I say Christmas, I should probably clarify. After all, it is only July and many of us are still trying to shed the weight gained from the last time we dived head first into the festive trough….. (click header to read the rest)

Age aint nothing but a number

I often wonder what it is about getting old that is so scary? Is it the fear of not being able to still do the things that you once could or the fear of running out of time to do the things you haven’t? Is it feeling sad that your memories are now just only that, or remorse that you didn’t create more when you had a chance?

SEO = ROI

There are two myths that prevent many online companies from pursuing Search Engine Optimization. One is that a successful company with good sales and a solid customer base will not benefit from this strategy. The other is that if you buy a domain, build a site and sit back, then your customers will appear. Neither is true.